Our Solutions

Turn-key marketing automation solutions that drive loyalty and retention

We will work with you to create a customer digital roadmap and track your typical customer’s buying journey. We are experts at creating a cadence of lifecycle marketing communications that increase customer acquisition and retention rates while reducing direct marketing expenses. Our marketing automation platform, ChannelNet SiteBuilder™, connects all the lifecycle touch points — email, mobile phone, website, call centers, tablets, retail stores, direct mail, etc.

Using marketing automation technology that delivers communication via personal URLs (PURLs), we can digitize the entire customer lifecycle, from creating the first impression, lead capturing and lead nurturing, to sending a welcome message, setting up a customer online account and integrating your social channels.

One-to-one personalization at scale

We build digital marketing strategies based on only one premise: make it easy for a customer to do business. And that is why we started using personal customer microsites, or personal URLs (PURLs), way back in 2005. PURLs unleash the power of one-to-one marketing. They foster targeted, relevant interactions by customizing the content sent to each customer or prospect. This means your customers and prospects have ready access to the information they need, when and how they need it. We manage over 10 million personal microsites for some of the most recognized brands in the world.

Seamlessly sharing data is smart business

Fundamental to creating the unified multichannel experience is having the ability to seamlessly share data across touch points — email, mobile phone, website, call centers, tablets, retail stores, direct mail, etc. Our marketing automation platform, ChannelNet SiteBuilder™, connects the touch points. It integrates easily with existing applications, systems and your proprietary technology. Most importantly, it enables a transparent flow of data, information and content between channels and does not require expensive internal IT changes.

We can design and build an entire multichannel marketplace that includes personal customer microsites, brand website and a network of websites for your retail outlets, agents, reps and dealers, all interconnected.

Channel partner websites are our specialty

We’ll design and build an entire multichannel marketplace — a website network for your channel partners. Your agents, reps and retailers will all be interconnected. Our patented content management system (CMS) puts you in the driver’s seat with complete control of the content, look and feel of your channel partner websites.

A few of the features that come standard:

We are all business when it comes to portals

Whether it’s an enterprise portal, retailer portal, dealer portal or marketing portal, it’s all about business. Growing business. Streamlining business. Protecting business. Sharing business. Lowering the cost of doing business.

Portal features for the brand include:

• Safe, secure environment, including single sign-on
• User-friendly — no technical skills needed
• Easy integration with existing applications, systems, and proprietary technology to bridge data silos
• Ability to quickly develop a brand-compatible custom look and feel and add business rules
• Information display based on role (sales, finance, service, etc.)
• Sales incentive tracking capability
• Content management software to ensure brand identity standards are maintained
• Turnkey, expert help desk support for assistance with password reset services, ongoing training and reporting
• Ability to send targeted emails

Portal features for the dealer/retail outlet include:

• Easy-to-use self-service on-demand information and resources
• Access to real-time data
• Print-on-demand reports
• Ability to obtain marketing materials
• Sales tools

Self-service functionality that drives ready-to-buy leads and post-purchase ROI

Our marketing automation platform integrates easily with existing applications and systems and any proprietary technology. Our platform allows you to rapidly and securely provide your customers highly branded online credit applications with optional real time decisioning and/or full self-service account management functionality including profile management, real-time financial data and account management such as bill pay, history view and more.

Secure online accounts increase customer satisfaction and save money

Secure online consumer accounts are an ideal way to let customers manage their own business, and to increase customer satisfaction and reduce your support costs. Customers will reward you with repeat business when you make it easy and convenient for them to pay bills, view statements, see history, resolve personal issues and more.

Out of the box, our secure online account functionality gives you the ability to:

Features and benefits include:

Results are what we deliver

At ChannelNet, we have been pioneers and leaders in the evolution of personalization from a push messaging segment-driven model to one-to-one insights-driven personal customer experience. ChannelNet SiteBuilder™ platform is a robust engine that does all the work for you. Data, insights, and analytics are the fuel that drives that the engine and guarantees our clients breakthrough results.